Saturday, October 12, 2019
Communicating Information in Radioheads Music Albums :: Internet Net World Wide Web Media
Radiohead It is an important feature of the ideological system to impose on people the feeling that they really are incompetent to deal with complex and important issues: they'd better leave it to the captain. One device is to develop a star system, an array of figures who are often media creations or creations of the academic propaganda establishment, whose deep insights we are supposed to admire and to whom we must happily and confidently assign the right to control our lives and to control international affairs..." --Noam Chomsky, The Chomsky Reader Pasted on the inside of a Radiohead EP, Chomsky's quote serves as a reminder to the point these musicians are attempting to make: the essence of meaning is largely lost when reality is based on modern modes of information. In other words, the information one takes in is delivered in such an impersonal way, via multi-media, that the self is scattered in the saturation of these various mediums in an attempt to order information, or life. The word impersonal is used in the sense that the delivery has little to do with the meaning. Radiohead's latest release, "OK Computer," is about just that. "Everything spinning out of control," says front man Thom Yorke of Radiohead's latest album. Control is lost in the oversaturation of information, in which the complexity of information is so widespread that in a post-modern society meaning no longer adds up to a total, but instead schizophrenic patches with only relation to itself and not to anything else. It is in this where the fear of depthless ness in our society as a whole is felt. Take the advertising used by MTV for example. It is merely a barrage of extremely quick cuts, in which one can barely make out what each image is. First it may be an eyeball, then a car, them some white space, then a mathematical graph, then a plant, etc. After this the network's name is seen with the airdate of its newest show. Nothing had any relation to the next, or to the network or show, save only the fact that they were pasted next to one another. Post-modern critiquers such as Frederic Jameson would argue that this is a staple of post-modern depthlessness and schizophrenia found in today's society. The fact is, this advertising by MTV is seen as exciting and cutting edge due to the realization that today's society is so numbed down by media that the meaning isn't needed in such an advertisement because the medium sends the message of being "cool. Communicating Information in Radiohead's Music Albums :: Internet Net World Wide Web Media Radiohead It is an important feature of the ideological system to impose on people the feeling that they really are incompetent to deal with complex and important issues: they'd better leave it to the captain. One device is to develop a star system, an array of figures who are often media creations or creations of the academic propaganda establishment, whose deep insights we are supposed to admire and to whom we must happily and confidently assign the right to control our lives and to control international affairs..." --Noam Chomsky, The Chomsky Reader Pasted on the inside of a Radiohead EP, Chomsky's quote serves as a reminder to the point these musicians are attempting to make: the essence of meaning is largely lost when reality is based on modern modes of information. In other words, the information one takes in is delivered in such an impersonal way, via multi-media, that the self is scattered in the saturation of these various mediums in an attempt to order information, or life. The word impersonal is used in the sense that the delivery has little to do with the meaning. Radiohead's latest release, "OK Computer," is about just that. "Everything spinning out of control," says front man Thom Yorke of Radiohead's latest album. Control is lost in the oversaturation of information, in which the complexity of information is so widespread that in a post-modern society meaning no longer adds up to a total, but instead schizophrenic patches with only relation to itself and not to anything else. It is in this where the fear of depthless ness in our society as a whole is felt. Take the advertising used by MTV for example. It is merely a barrage of extremely quick cuts, in which one can barely make out what each image is. First it may be an eyeball, then a car, them some white space, then a mathematical graph, then a plant, etc. After this the network's name is seen with the airdate of its newest show. Nothing had any relation to the next, or to the network or show, save only the fact that they were pasted next to one another. Post-modern critiquers such as Frederic Jameson would argue that this is a staple of post-modern depthlessness and schizophrenia found in today's society. The fact is, this advertising by MTV is seen as exciting and cutting edge due to the realization that today's society is so numbed down by media that the meaning isn't needed in such an advertisement because the medium sends the message of being "cool.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.